Love & War

Task

The core objective of the case study was to detail how the project's scope was dramatically expanded from an initial request for a basic investor pitch deck into a fully developed, high-fidelity brand. The critical added value was the creation of a sophisticated, thematic 3D Logo and a new visual identity. The final case study needed to break down the idea, challenge, approach, visual aesthetic, and project outcome, highlighting the overwhelming success and the fact that the design was the key element that secured a studio development deal.